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ARROUND TrackICO rating
Arround (ARR)
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Introducing ARROUND

Augmented reality is about to radically change how we see the world around us and ARROUND is leading the race into this brave new world with the help of blockchain.

We are providing the world with a captivating new digital environment to explore, where millions will be able to create and share their own AR experiences. Advertisers will have a brand new way to engage consumers through the use of creative campaigns in augmented reality, and high-street retail outlets can harness the power of big data and targeted campaigns for the first time in history.

ARROUND already has the support of a large number of global partners who will help propel our solution to the mass market, and provide us with the opportunity to fully commercialize our unique offering.

Reasons to Buy ARR

  • Established partnerships with global brands
  • Token plays vital role in fueling business model
  • AR market growing at breakneck speed (65% CAR)
  • MVP available on iOS & Android
  • Innovative and comprehensive product
  • Experienced team with excellent track record

The ARR is used for all revenue transactions across the network, including all advertising payments, revenue from the social network, the AR Store and from the global 3D AR map.

ARROUND Platform

Each element of the ARROUND platform combines to form an ecosystem capable of supporting an advanced consumer and retail application

How ARROUND Uses Blockchain

Blockchain ties all elements of the project together. Advertising inventory and campaigns are registered in the blockchain and paid for by ARR. A bounty in ARR is paid to map builders and all transactions across the social network are conducted in the ARR token. In addition to revenue from advertising, we envision significant value in leasing the AR Map to 3rd party applications and connecting them to our advertising network. All intellectual property and privacy rights are guaranteed via smart contracts.

Be first in line for discounts and special offers

Find out what offers are available in a shop by simply pointing your telephone at it. Products with discounts that match your interests instantly appear in front of you. There’s no need to sort through countless shelves and racks to get exactly what you need.

Upload your thoughts into augmented reality

ARROUND lets users transfer their photos, videos and messages in augmented reality. Augmented reality means other people can see your messages in a specific place and time.

Build an audience

Have you got an offer that’s just too good to refuse? ARROUND offers a great way to get people in your vicinity interested in your proposal. Just put your offer into augmented reality, and people who are interested will see it!

Find out who was here before you

You arrive at a location and want to see who’s already been there. ARROUND not only lets you immerse yourself in the world of ideas where you are right now, you can also see and message the people who were here before you.

Find exactly what you need

Use ARROUND to avoid missing out on what you’re interested in. For example, you can create a search query for Yellow Jacket. Next time you are near a place where there is a yellow jacket on sale you’ll get a notification on your phone.

Inspire the world around you

Use ARROUND to share your view of the world with your friends. It’s not just about keeping a diary of your life, it’s about engaging the people around you. Share your joy of life with the world and make new friends.

Help fight crime

Are you an eyewitness to something suspicious? Make a photo, video or post a message. Put your post on ARROUND and help keep others in the loop. You can even do this anonymously.

Meet interesting people

Would you like to meet people with the same interests as you? In ARROUND, people meet each other based on their actual interests, lifestyles and where they socialize. One of the main ideas of ARROUND is to find the missing connections between people. Selecting your interests will show you the people nearby who are just like you!

Stand out from the crowd

Create your own calling card that can be seen by anyone who checks you out using the ARROUND camera or through augmented reality glasses

Retail stores

ARROUND enables shops to create targeted advertisements. For example, if using augmented reality advertising is placed on the sign of a sign or in a shop window, when the user's ARROUND camera is directed at the sign, the user sees the AR advert. The advertising message will vary based on the profile and needs of the user. For example, if it is a pharmacy, a young mother will see an offer for diapers, while a middle-aged man might see a discount for vitamins.

Shopping malls

ARROUND users can see contextual augmented reality adverts on the signs of shops or on advertising spaces placed around the mall. They can also use AR navigation — cool animated characters can guide them to the best deals! This is an entirely new way for advertisers and to draw attention to their products and engage clients and when they are close to the point of sale!

Sports events

At sports events, ARROUND users can receive advertising information, navigation details around the sports venue, live info on the match or game stats, watch streamed replays, as well as take advantage of special features (for example, take selfies with the team mascot or put themselves in the background of one of the highlights). We allow organizers to expand their limited real-world ad inventory into augmented reality!


Let’s build a picture of what’s happening around us right here and now together. By creating content on ARROUND, your thoughts, memories, reviews, photos and videos can live into the future. In the years to come, your story will become a part of the place where you created it. The Timeline is a special setting for displaying rounds that let you view the events from the time you are interested in. This is this one of the most epic features of ARROUND, letting users travel through time to see all the different events that were held at the same location.

Total 1,450 mln Tokens on Sale

50% Bonus
40% Bonus
30% Bonus
20% Bonus
0% Bonus

Token Sale

Token Sale Starts
SEP 15, 2018
9:00 AM, New York, EST
Token Sale Ends
NOV 15, 2018
11:59 PM, New York, EST
Soft Cap
US $5 000 000
Hard Cap
US $30 000 000
  • 3,000,000,000 ARR tokens will be issued. All tokens that go unsold will be burned
  • The price of one ARR token is US $0.035
  • An extra 5% bonus will be provided for buying more than US $10,000
  • The ARROUND platform will use the ARR token released after the ICO
  • ARRs are used for all transactions within the platform, including the purchasing of advertising space and all payments between the platform’s users and AR developers
Token Sale Starts
SEP 15, 2018
9:00 AM, New York, EST
Buy Now
to get a 30% bonus



Initial idea to create a communication platform based on augmented reality

Optimization of the project’s business concept

Presentation of idea and feedback


Technical specification of the project

First major partner, 36.6 which runs the biggest pharmacy network in Russia

Investment into the development of MVP


Release mobile app for iOS and Android

Launch first campaigns with partners, 36.6 and the Atrium shopping mall

Release of the alpha version, seed the platform with content and open the doors to targeted users


Port ARROUND to ODG Augmented Reality Glasses and Microsoft HoloLens

Launch advertising campaigns with large pharmacy chains across Europe

Engage advertising agencies on the platform

Develop self-service module for ad agencies to build their own AR content


The first auction in the secondary market for the sale of advertising space inside the platform

Launch of SDK, attracting third-party developers to the platform

Expansion to new markets: China, Japan, Korea, Europe

Launch of a pilot project with a partner in the US

Token Distribution After ICO

Token Sale
(Pre-sale and Token Sale)
Fund for community development and liquidity (CDF — includes advisors, partners etc.)
Support Fund for the holders
of the Master nodes (NDF)
Bonus tokens for Pre-sale
and Token Sale
Token Sale Ends in:
Buy Now
to get a 30% bonus


Vladimir Nikitin

Strategic  ICO Advisor

Co-founder of Top ICO Advisor, an accomplished legal consultant, ICO advisor, Blockchain cryptocurrency specialist and a member of several Boards of Directors. With Masters degree in both Law and Economics (Finance and Credit), Vladimir has over 10 years of civil law, finance and Internet technologies experience in various industries such as retail consulting, hospitality and information technology.

A listed Blockchain Expert on ICObench (TOP-15), Vladimir is an active advisor on more than 25 ICO-projects.

Temur Shakaya

Strategic Partnership Advisor

Successful entrepreneur and investor in technology start-ups and chairman of the Board of Directors of 36.6, Russia’s largest pharmacy holding

Igor  Karavaev

Advisor, Investor Relations

Successful adviser on blockchain projects, a leading expert on ICObench, and former Managing Director of Skolkovo Foundation, the preeminent Russian business incubator for startups. He has also served as director of development for a variety of major international corporations

Alexander Shulgin

PR and Community Advisor

Alexander is unique multi award winning Russian Siberian composer with more than fifty hits songs to his credit, who successfully combines creative work with business. He manages GRUPPA KOMPANIY FAMILIA www.familia.ru, which specializes in investments in Blockchain, new media, publishing, and entertainment sectors. He is one of the world’s leading experts in topics such as the transformation of the global economy, blockchain technology and the MES sector (Media, Entertainment and Sport). Alexander is Member of the Expert Council under the Prime Minister of the Russian Federation (responsible for IT and Digital Economy). He was has received a state honor For Professionalism and Business Reputation

Nathan Christian

ICO Advisor

Nathan is a technical expert in Blockchain-based accounting and financial applications. He is a Serial entrepreneur with over 35 start-ups in his portfolio. He is deeply entrenched in the blockchain space and has made it both his career and life passion. He is an accomplished blockchain and Fintech international speaker and is a top 10 ranked member of the ‘People of Blockchain’. He is also diversely skilled in ICO strategy, development, venture capital investment, consulting and advising. He has his MBA from the Ohio State University and is always seeking to help mentor those in blockchain industry. A few of his current top ICO advisory projects include; TraDove, Friendz, Omnitude, Moonlite, VeriMe, BitRewards, and LedgerScore


 Neil  Bryant


Experienced Internet startup manger, with a successful track record of launching global multi-million user social networking and media projects

Arkady Yasashny


Ex-top manager of the largest Russian banks (VTB, MDM, Union), entrepreneur, investor in high-tech start-ups

Dmitry Orekhov


Expert in Strategic Marketing and Management. Former director for strategic marketing of 36.6 and Gorzdrav pharmacy networks, and the Tsifrograd retail chain, a graduate of MIPT, with an MIRBIS MBA, specializing in strategic management

Artem Haritonov


A technical leader for over 10 years, Artem is a graduate of SPb SUT and one of Russia’s leading app developers and blockchain specialists. He has an exceptional background developing high-load, complex sites and mobile applications across multiple platforms and languages. Artem is uniquely qualified to develop the technical side of the project’s social and commercial elements

Alexandr Sokolov


Successful entrepreneur, promoter and high-tech start-up investor. Founder of Geometria.ru (a popular local media portal). Blockchain and Augmented Reality fan

Eugene Dobrovolsky


Successful entrepreneur and investor in technology start-ups with unparalleled management experience, having led some of Russia’s largest corporations successfully through the last financial crisis

 Kate  Bublik

Digital marketing expert

A digital marketing professional with a solid and successful experience in implementation and development digital strategies and IT solutions worldwide for big enterprises and hi-tech startups. Former Head of digital marketing at SKYFchain, Product manager at FuturTech and Digital Marketing specialist at Experian & Enter Capital. Master of International Marketing, Hult International Business School, San Francisco, US.

Andrey Molchanov


Established marketing and public relations director with a stellar background, both client and agency side, in managing advertising and marketing campaigns for new product launches. Andrey has a wealth of experience within the FMCG, media and HoReCa sectors, and is a recognized strategist who provides exceptional analytical skills coupled with an abundance of creativity

Fedor Gladovsky

Sr. Web Developer

Over seven years experience in web development and project management, working on some of Russia’s largest online projects

Road Show

March 17-19, 2018
San Juan, Puerto Rico
March 5, 2018
Taipei, Taiwan
March 1, 2018
Tokyo, Japan
February 27, 2018
Seoul, South Korea

Press About Us

Token Sale Ends in:
Buy Now
to get a 30% bonus


What are ARROUND tokens and what are they used for?

The ARR Token is a universal currency of the ARROUND ecosystem.

For the convenience of users and advertisers, prices in the ARROUND system will be denominated in fiat currencies, but the token will be used to complete all purchases of digital goods and services in the ecosystem.

The ARR token is based on the ERC20 smart contract on the Ethereum blockchain network, and will be traded on cryptocurrency exchanges.

The maximum number of ARR tokens is 3,000,000,000.

When will the token offering take place?

Pre-sale: 27.02.2018 — 01.05.2018

Token Sale: 15.09.2018 — 15.11.2018

Do you have the MVP already?

MVP in the final testing phase

Will ARROUND tokens be available on exchanges after the ICO?

We are negotiating with a number of exchanges to list the ARR after the token sale has been completed.

Will you have a bounty or referral campaign?

Yes, both! There is a 5% referral program, details are available in the account area after you sign into ARROUND. The bounty campaign is live, and details can be found at Bitcointalk.

How do I participate in the Pre-sale/Crowd-sale?

To take part in the token offering, you should register on our website and send your crypto to the token offering address. Your tokens will be put to your account in our system automatically, and after the crowdsale they will be sent to your sending address. If you want to contribute crypto other than ETH you still need to give your Ethereum account address

What is the Hard cap?

US $30 000 000

Are there minimum and maximum purchases?

No, but the will be 5% extra bonus on purchases worth more than US $10,000

Which currencies do you accept?

We accept Ethereum, Bitcoin, Litecoin, Bitcoin Cash and Dash